Bengaluru, May 9 -- Founded in 2014, Swiggy Limited, India's pioneering on-demand convenience platform, is a new-age, consumer-first technology company offering users an easy-to-use convenience platform, accessible through a unified app.

The company is undergoing a significant strategic shift from its own food business to streamline its operations and refocus on its main platform business. This shift involves exiting the private label food business and discontinuing its hyperlocal delivery service, Swiggy Genie.

Discontinuation of Swiggy Genie Swiggy has shut down its hyperlocal delivery service, Swiggy Genie, in order to refocus on its core businesses-food delivery and quick commerce. Launched in April 2020, Genie allowed users to send...