Bengaluru, Nov. 15 -- As transparency and proof become the new standards for trust, Unbox Health, India's first independent ratings platform for packaged foods and health supplements, has launched The Great Indian Product Hunt. This nationwide campaign invites consumers to vote on which products should be lab-tested and rated next. The 30 most voted products will be selected for independent testing. The campaign is live onvote.unboxhealth.in.

India's packaged food and nutrition market is valued at over USD 70 billion and continues to expand rapidly as consumers become more conscious about health, clean labels, and ingredient authenticity.[1]Yet, independent verification of product claims remains rare. Nearly 80 percent of Indian consumer...