Mumbai, Aug. 8 -- As part of the brand's transformation journey, Bata India, the most iconic and trusted footwear brand, has taken a significant leap in its transformation journey with a Rs.300 million investment in its Batanagar factory, reinforcing its commitment to manufacturing excellence & global competitiveness.

At the helm of this investment is the installation of the state-of-the-art PUDIP (Polyurethane Direct Injection Process) & IM EVA machines used for manufacturing Floatz & Bata Industrial footwear. These next-generation systems feature robotic spraying, automated roughening arms, and mould handling processes that raise the bar on product consistency, precision, and production efficiency.

"This investment reflects our deep c...