Dhaka, March 22 -- Watermelon sales have skyrocketed across Bangladesh as the demand for the refreshing summer fruit peaks with the onset of rising temperatures.

Markets, roadside stalls, and supermarkets are witnessing a surge in customers eager to buy the seasonal favorite, driving up sales and benefiting farmers and traders alike.

Fruit vendors in Dhaka, Chattogram, Rajshahi, and other major cities report that watermelon sales have doubled compared to the previous month.

The scorching heat has led to increased consumer interest in hydrating fruits, and watermelon, known for its high water content and cooling properties, has emerged as the top choice.

Farmers in southern districts such as Barishal, Patuakhali, and Khulna-key waterme...