Dhaka, Oct. 22 -- With the vision "Road Safety is Our Collective Responsibility", ZESS Tyre has undertaken a unique initiative to promote road safety awareness to improve overall road safety conditions. On 22 October 2025, marking the occasion of National Road Safety Day, ZESS Tyre launched a daylong public awareness campaign across 11 major intersections of the capital, Dhaka (from 8:00 AM to 5:00 PM). A total of 250 personnel engaged by ZESS Tyre actively participated in this initiative.
During the program, participants displayed various placards highlighting key road safety guidelines at important traffic points, encouraging pedestrians and commuters to strictly follow traffic rules and regulations. To commemorate the day, a special tal...