Dhaka, Sept. 13 -- Haier Appliances steps onto the cricketing stage as the Gold Sponsor of Asia Cup 2025. With cricket being the most celebrated sport in South Asia, this partnership reflects Haier's long-term commitment to Sport-o-Tainment marketing - a strategy designed to connect deeply with today's young, premium and sports-loving consumers.In this region, cricket is more than a game - it is an emotion that unites millions. Recognizing this passion, Haier has continuously invested in world-class sporting events to deliver excitement, entertainment, and memorable consumer experiences. With the Asia Cup 2025, Haier will further strengthen its bond with cricket fans while showcasing its position as an innovative, consumer-first brand, sa...
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