Srinagar, June 28 -- Faith in Kashmir sits close to the skin. It seeps into morning prayers, shapes the rhythm of work, and lingers in the silence of long winters.

But somewhere along the way, even the act of turning back to Allah, once so personal, has started to look like a performance.

It's not rare anymore. On Instagram, a young woman from Budgam films herself in tears, speaking about leaving behind her bad habits.

In Anantnag, a boy posts a caption about walking away from sin. They speak the language of repentance, but it lands like a carefully rehearsed line.

In a valley where silence was once the space for taubah, we now see ring lights, curated posts, and audience applause. The question sits uneasily: When we repent, who are w...