Srinagar, April 8 -- Deputy General Manager (Agri/MSME) Rakesh Magotra signed the MoU on behalf of J&K Bank during a brief ceremony at the Bank's corporate headquarters, while General Manager Kamlesh Yadav represented Escorts Kubota Ltd. at the event that was also attended by all J&K-based dealers of EKL.

By virtue of the MoU, the Bank will be one of the preferred financiers (on a non-exclusive basis) for customers purchasing farm equipment from EKL. Notably, customers availing finance through J&K Bank will be eligible for an upfront discount of Rs 15,000 on all tractor models of Escorts Kubota Ltd.

Commenting on the development, the Bank's General Manager (Credit) Ashutosh Sareen said, "This tie-up with EKL reflects our commitment to e...