Mafuru hits the ground running at AICC
Tanzania, Feb. 21 -- Arusha. Newly appointed Arusha International Conference Centre (AICC) managing director Ephraim Mafuru yesterday pledged to use resources at his disposal to revitalise the facility.
He said he would work with stakeholders in the convention tourism value chain as part of efforts to recapture lost market share.
"It's an open secret that the AICC has lost its niche. We must return to our glory days," he told journalists in Arusha.
The 45-year-old convention centre urgently needs an upgrade in order to remain competitive in the market.
"We have to do a lot to put the AICC back to track and enable it to get more clients and contribute to the economy," Mr Mafuru said.
He added that while fingers were being pointed at t...
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