New Delhi, March 18 -- As the country gears up for 2024 general election, Tehelka SIT uncovers the shadowy industry involved in sourcing crowds at political rallies for a price.

Crowd sourcing is fast turning into an industry in the realm of politics. Globally, there are companies which have established themselves in the business of mobilizing crowds for political and socio-economic causes. In the United States, companies like Crowds on Demand and Crowd for Rent, alongside the UK's Envisage Promotion, thrive on orchestrating the assembly of crowds. But this phenomenon is not limited to these two countries, as evidenced by a Kenyan author's book, "Crowd for Hire: How Kenyan politicians source crowds for events." Indeed, crowd hiring has b...