Singapore, Dec. 8 -- Does your mind run along the same old grooves when it comes to picking Christmas presents for your loved ones and friends?
What about giving them an experiential gift instead?
Experiential gifts, as opposed to material ones, allow recipients to enjoy an experience such as a restaurant meal, a spa massage or a skydiving jaunt.
Some companies specialising in experiential gifting have set up shop in recent years. They say that demand for experiential gifting has grown, fuelled in part by greater awareness of reducing wastage, especially during Christmas, and millennial preferences.
Mr Ander Zozaya, co-founder of Magicbox, an experiential gifting firm which launched last year, says: "While gifting experiences is rel...