Hyderabad, Feb. 21 -- The world knows AI as Artificial Intelligence, Prime Minister Narendra Modi calls it American-Indian, now we witness a new rendition, 'Artificial Immersion' with a new start-up offering a 'digital snan' at Maha Kumbh at the price of Rs 1,100.

In a video that is going viral on social media, a man by the name of Deepak Goel is seen offering a 'digital photo snan' where he asks his customers to send their photos via WhatsApp which he then prints and takes for a dip in the Sangam at Maha Kumbh.

The service seems perfect for those unable to travel as Deepak promises a snan within 24 hours as a resident of Prayagraj. He charges a price of Rs 1,100 for the service, making for the most cost effective washing of sins.

The ...