Hyderabad, June 6 -- India origin New York mayoral candidate, Zohran Mamdani, has launched a unique election campaign using references from Bollywood movies to describe his election manifesto.

Mamdani, who is the son of Indian-American filmmaker Mira Nair, is leveraging his Indian roots to make New Yorkers believe that the city could get its first South Asian mayor. In a social media campaign, the Indian- Ugandan-American explains the process of voting in the mayoral elections in New York.

In a video titled "Billionaires have everything. Now it's your time", the candidate addressed his target audience in Hindi, listing out things including rent relief, free public buses, and affordable groceries, which he would focus on if elected.

He ...