Hyderabad, March 2 -- Sankranthiki Vasthunnam, starring Venkatesh Daggubati, is now available on ZEE5 from March 1, 2025. The film was a huge hit in theaters, earning Rs. 300 crore worldwide on a budget of Rs. 54 crore. It became one of the biggest Telugu films of the year.

OTT and TV Premiere at the Same Time

The film created a new trend by releasing on both TV (Zee Telugu) and OTT (ZEE5) at the same time. ZEE5 bought the digital rights for Rs. 30 crore, the highest ever for a Venkatesh film. This shows how important streaming services are for Telugu cinema.

Shorter Version on OTT

Fans were surprised to see that the OTT version is shorter. The original movie was 2 hours and 24 minutes, but the ZEE5 version is 2 hours and 16 minutes. ...