Bhubaneswar, March 6 -- In a tragic incident, a bride succumbed to cardiac arrest due to excessive crying during 'bidaai' (farewell) ceremony on Friday.

According to a report in India Today, the bride who is identified as Gupteswari Sahoo alias Rosy, resident of Julunda village got married to Bisikesan of Tetelgaon village in Balangir district on Thursday evening.

On Friday morning, during the 'bidaai' when the bride's parents were about to send her to her in-laws' house, Rosy collapsed on the ground due to excessive crying.

Initially, her family members made many attempts to revive her. However, when all attempts failed, they rushed her to Dunguripali Community Health Centre (CHC) where doctors declared her brought dead.

Later, the d...