Hyderabad, Feb. 13 -- Sales of Valentine's Day-related products, like chocolate and flowers, have skyrocketed in the run-up to February 14 on e-commerce platforms like Blinkit and Swiggy Instamart.

In the meantime, big online retailers like Amazon and Flipkart have started their own Valentine's Day sales, with substantial goods discounts.

The CEO of Blinkit, Albinder Dhindsa, said on social media platform X that the company has already surpassed their daily sales of chocolate and roses for Rose Day in 2023 by 11 am. He disclosed that these numbers were exceeded twice more later in the day.

"The peak is here and is currently running at 406 CPM (chocolate per minute)! More than 20K chocolates and chocolate boxes are on the way and will b...