Riyadh, July 24 -- United States (US) technology giant Apple has recently launched its first official online store and dedicated Apple Store app in Saudi Arabia, marking a significant step in expanding its digital footprint across the Middle East.

For the first time, the platform offers complete Arabic-language support, enhancing the shopping journey for customers throughout the Kingdom.

Shoppers can now access Apple's full product range-from iPhones and iPads to MacBooks and accessories-through a streamlined, locally optimised platform. The store provides easy navigation, customised suggestions, and live assistance, all in Arabic.

Deirdre O'Brien, Apple's Senior Vice President of Retail, said the rollout is designed to create a more a...