Apollo Tyres 'goes the distance', enters Saudi Arabia
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India, Dec. 2 -- Apollo Tyres has entered into the Saudi Arabian market through a tie-up with Al-Jomaih Tyres Company Limited. It will focus on the large and growing truck-bus radial and passenger car tyre market. The company has set an aggressive target of selling nearly 800,000 tyres per annum, including both commercial vehicle and passenger vehicle tyres, within the next five years.
Shubhro Ghosh, Group Head, ASEAN, Middle East & Africa, Apollo Tyres, said, "The entry into the Kingdom of Saudi Arabia is the culmination of a long-term product planning and development programme. We are now ready with products suited to cater to the Saudi market, which is the largest and important replacement tyre market in the Middle East region, throug...
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