India, Dec. 11 -- Vodafone Group Plc (VOD.L,VOD) announced Friday many initiatives, including half-sized SIM cards and eco-friendly accessories, aiming to reduce the use of plastic and the related environmental impact.
The company said it is replacing the standard credit card-sized SIM holder with a new half-sized format. This would reduce 50% of plastic used to produce SIMs. The move is part of a wider strategy to minimise the company's use of all non-essential plastics. The new cards will be provided to several European markets from the beginning of 2020.
The company will progressively replace the use of full-sized card holders across all Vodafone's 24 markets. The initiative alone will reduce Vodafone's plastic waste by more than 340 t...