India, Aug. 26 -- Apple has confirmed it will hold its annual fall launch event on September 9 at Apple Park in Cupertino, California, where it is widely expected to unveil the iPhone 17 lineup along with new Apple Watches and potentially other devices.
The invitation, carrying the tagline "Awe dropping," continues Apple's tradition of September iPhone launches, which began in 2012.
This year's event comes at a critical moment for the tech giant. The iPhone remains Apple's biggest revenue driver, but consumer demand for upgrades has slowed as most users replace devices only when necessary. Analysts say Apple is betting on a bold redesign: a slimmer iPhone likened to the MacBook Air of smartphones.
The model could generate buzz, though re...