Nigeria, Aug. 30 -- Industry stakeholders have announced a new initiative aimed at expanding Africa's presence in global film and television markets, with a focus on content sales, distribution, and training for creative professionals.

The initiative was unveiled in Lagos during a cocktail event that also featured the graduation of the first cohort of the International Sales and Distribution Executives (ISDE) programme, organised in partnership with the Nigerian International Film Summit (NIFS).

The drive is being spearheaded by Lagos-based production company Trino Motion Pictures in collaboration with the Nigerian International Film Summit (NIFS).

Both organisations said the goal is to bridge the gap between African content creators a...