Nigeria, Sept. 12 -- Nigerian celebrated chef Hilda Baci has flagged off the much-anticipated World Jollof Festival at Eko Hotel Car Park B, Lagos, with an attempt to set a Guinness World Record.

PREMIUM TIMES reported that Baci first revealed plans to attempt cooking the largest pot of Nigerian jollof rice in August and had since been making extensive preparations for the event.

The cooking officially began at 2:08 p.m. when Baci ignited the large pot powered by gas energy beneath it. The process is expected to last for eight hours before the dish is ready for the cheering crowd.

Speaking to this newspaper at the festival, Gino's brand manager, Bright Mgbemele, described it as a way to promote African unity and showcase the perfection...