Nigeria, Nov. 30 -- Africa's first perfume bar is set to open in Abuja next week as part of a joint initiative between the popular British fragrance house Electimuss London and Nigerian niche perfume retailer Seinde Signature.

The launch comes as Electimuss London marks its 10th anniversary with a multi-city tour across Lagos, Port Harcourt and Abuja, highlighting Nigeria's growing relevance in the global luxury fragrance market.

Scheduled for 1-4 December, the anniversary events will include fragrance showcases, cocktail gatherings and consumer engagement stops in partnership with Seinde Signature, one of Nigeria's leading distributors of niche perfumery.

Sponsored by OPay, the multi-day, multi-city event showcases a fusion of innovat...