India, June 20 -- In an age where diplomacy begins with tweets and tensions escalate through viral visuals, perception has become both battlefield and prize. Amidst global uncertainty and simmering conflict zones, countries no longer just project power, they curate it. India, as a rising pole in the multipolar world, must now place perception management at the heart of policy architecture. Communication is no longer a support function, it is strategic warfare. The need for a national communication protocol that integrates messaging, credibility, and real-time response is paramount. Globally we are witnessing a "Communication Tussle" between stakeholders and constituencies in the Geostrategic and Geopolitical space.
"The Communication Tussl...