India, June 21 -- "I know what you listen to, what you like, what you skip."
That's how Spotify's AI DJ X introduced itself to me recently - and to be honest, it was slightly unsettling. At that moment, I re-acknowledged what I already knew and often quietly pondered about. The AI DJ wasn't just casually recommending songs; it was actively learning, archiving, and predicting my mood before I fully understood it myself. It reminded me I'd listened to a particular track 47 times in June 2023 - as though suggesting, "You liked it then, you'll like it now." I did listen. Nostalgia washed over me and I loved the song yet again. However, I couldn't shake the feeling that I hadn't chosen to remember, but was made to remember. In that instant, AI ...