India, Dec. 9 -- Trident Group, one of India's leading agro-based and environmentally responsible paper manufacturers, has announced a ?1500-crore investment to upgrade its sustainable paper operations and Terry Towel production at its Punjab unit. The move strengthens the company's commitment to eco-friendly manufacturing and future-ready technologies.

The announcement follows Trident's strong presence at PaperEx 2025, where it showcased its expanded range of sustainable, wheat-straw-based paper-produced without cutting a single tree. The company also highlighted its shift toward automation, digitalisation and circular manufacturing, aimed at improving efficiency, reducing waste and enhancing production accuracy.

Trident is further exp...