Ranchi, Feb. 23 -- The Soul Edition at IIM Ranchi was an electrifying fusion of intellect, creativity, and sporting intensity. With every event, the festival gained momentum, delivering an unforgettable experience for participants and audiences alike.
The morning kicked off with a battle of wits and innovation as the final rounds of Big Bang Ad and Quintessence - The Case Competition took center stage. Big Bang Ad challenged teams to craft compelling advertisements, pushing the boundaries of creativity and persuasion. Simultaneously, Quintessence put aspiring business leaders to the test, demanding sharp analytical thinking and strategic problem-solving in real-world business scenarios. As the competition reached its peak, participants sho...