India, Dec. 13 -- Mutual funds may emerge, and are emerging, as the most preferred investment choice for Indians. Most money is, and will be, pumped into equity funds. These are the major trends in the segment over the past decade, which will continue over the next one. According to the Association of Mutual Funds in India (AMFI), the mutual funds' assets under management (AUM) grew six-fold to over Rs 80 lakh crore between November 2015 and November 2025. A new report, 'How India Invests,' by Bain & Company in partnership with Groww, projects it to exceed nearly four-fold to Rs 300 lakh crore by 2035. By then, direct equity holdings will climb to a lower Rs 250 lakh crore.

More households are opting for mutual funds as a route to invest...