India, Sept. 13 -- The telecommunications industry stands at a pivotal moment. Revenue pressures, intensifying competition, and evolving customer expectations have exposed critical inefficiencies in traditional order-to-cash processes. What once functioned adequately in simpler market conditions now represents a significant barrier to growth and customer satisfaction.
Traditional telecom order-to-cash cycles typically span 30-45 days from initial customer enquiry to revenue recognition. This lengthy process involves multiple hand-offs between sales, provisioning, billing, and customer service teams. Each transition point creates opportunities for delays, errors, and customer frustration. More troubling, these manual processes obscure real-...