Shimla, Feb. 10 -- Himachal Pradesh's ambitious initiative to empower rural women and strengthen the local economy is yielding remarkable results. The State Government's e-commerce platform - Himira ( himira.co.in ), launched by Chief Minister Sukhvinder Singh Sukhu on January 3, this year - has received an overwhelming response, successfully delivering over 1,050 orders across India in just a month.
Customers from Kerala, West Bengal, Maharashtra, Delhi, Punjab, Haryana, and Rajasthan have embraced Himira's diverse range of products - from hand-woven Himachali textiles to pure and natural food items. The integration of Himira with leading e-commerce platforms like Paytm and Mystore has further expanded its reach, providing a direct market...