New Delhi/Mumbai, March 14 -- Generative AI (GenAI) is reshaping India's financial services landscape, driving significant advancements in customer engagement, operational efficiency, and risk assessment.
The EY report titled "How much productivity can Generative AI unlock in India?
The AIdea of India: 2025", highlights that Generative AI is poised to improve productivity levels of Indian financial services by 34 percent to 38 percent by 2030 and up to 46 percent, specifically for banking operations.
The EY study reveals that 74 percent of financial firms have initiated proof-of-concept projects, and 11 percent have moved to production-level deployments. Investment in Generative Artificial Intelligence is also increasing, with 42 percent...