India, May 13 -- For nearly two decades, the Indian Premier League (IPL) has stood as a towering beacon of innovation, ambition, and cultural impact in the world of sports. No other sporting league has consistently blended business, entertainment, and cricket with the intensity and frequency that IPL has achieved

Rarely has a sports vertical replicated success with the frequency and intensity as the Indian Premier League (IPL), being held for the last 18 years. As a cricketing format, it has rewritten the script of hosting, formatting, and designing a tournament, setting a global template.

IPL truly qualifies as a "Made in India" product and brand that has expanded exponentially in the geographical and business domain. It has been innov...