Manila, Sept. 9 -- President Ferdinand R. Marcos Jr. rallied Filipinos to embrace local films and television as part of nation-building, as he led the launch of the Responsableng Panonood Tungo sa Bagong Pilipinas (RP2BP) campaign's infomercial, "Tara, Nood Tayo!"

Joined by First Lady Liza Araneta-Marcos and members of the First Family, the President said the campaign underscores government support for the creative sector as a vital driver of cultural identity, economic growth, and national pride.

"Kasama ang pribadong sektor, kaisa ninyo ako, ang aking pamilya at ang ating pamahalaan sa pagtangkilik sa pelikulang Pilipino at mga programang pangtelebisyon, dahil ang bagong Pilipino ay ipinagmamalaki ang kwentong Pilipino (Along with the...