Mumbai, Sept. 2 -- The World TV Premiere on Star Gold emerges as the biggest non-franchise premiere of 2025 After conquering the box office with a staggering collection of 800+ crores, Vicky Kaushal's magnum opus Chhaava has now created a storm on TV, delivering another record-breaking milestone with its World TV Premiere on Star Gold on 17th August. With a TVR of 3.12, the film reached 39.2 million* viewers across India, making it the biggest non-franchise movie premiere of 2025. The film's TVR in Maharashtra was 6.64.

Timed around Independence Day, the premiere became a cultural celebration. For the very first time, Chhaava was simulcast in both Hindi and Marathi allowing television audiences to experience the story of Chhatrapati Samb...