Mumbai, Dec. 3 -- Veteran Bollywood producer Vashu Bhagnani is stepping beyond the studio floor and onto centre court as he makes a foray into the world of sports. His company Vashu Bhagnani Industries Ltd. (VBIL) is coming on board as the owner of the league's teams in World Tennis League (WTL) strengthening his position at the heart of the property.

For an industry figure best known for backing crowd-pleasing Hindi films, the move signals a sharp expansion of his brand into global live sport . With WTL looking to deepen it's connect with Indian audiences, Vashu Bhagnani Industries Ltd. (VBIL) arrives as a partner that understands both spectacle and scale.

Describing the association as a natural extension of his entertainment DNA, Vash...