Bhubaneswar, Jan. 8 -- In a striking example of how social media is redefining success and influence, an Instagram creator who works as a domestic help has gone viral for sharing candid reels about her daily work life, and is reportedly earning up to Rs 2.5 lakh per month through brand collaborations.

The content creator, popularly referred to online as a 'maid influencer', shares short-form videos offering a glimpse into her everyday routine. Her reels typically include 'day in the life' snippets, humorous takes on workplace situations, and light-hearted 'roasting my boss' videos that have struck a chord with millions of viewers.

The raw, relatable nature of her content has helped her build a loyal and rapidly growing audience. What ha...