Bhubaneswar, Jan. 30 -- Matcha has officially met Indian street food chaos - and social media can't look away. A viral video from Lucknow shows a local vendor reinventing the Japanese green tea in full desi style, tossing out traditional rules and replacing them with brass vessels, steam, and a kulhad. The result? A loud, frothy, unapologetically Indian version of matcha that has the internet buzzing.

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The viral clip shows bright green matcha bubbling away in a large brass vessel, much like roadside chai. Stirred with a long steel ladle and cooked over heat, the drink looks nothing like the minimalist cafe version mat...