Guwahati, Sept. 6 -- In a remarkable move to protect and promote its rich heritage, the Bodoland Territorial Region (BTR) has secured 21 Geographical Indication (GI) tags for its traditional products, crafts, and agricultural items. This significant achievement, accomplished in a relatively short period, is poised to transform the region's economy and empower its indigenous communities.

The initiative, spearheaded by a dedicated group of young Bodo entrepreneurs, was born from a desire to safeguard the region's cultural legacy and prevent the appropriation of traditional motifs, textiles, and instruments. The journey began with extensive research on hundreds of items, culminating in 21 successful applications. The first 13 GIs were accep...