Video streaming services up the ante on content
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New Delhi, Nov. 5 -- Two large brands-Apple and Disney-are entering what appears to be an already crowded market of video streaming services. Are these over-the-top (OTT) services disrupting the media industry? Mint takes a look.
What are OTT video services?
OTT video services use the Internet to deliver content such as TV shows and films to a variety of devices. Netflix is among the most prominent players in this space, and has been joined by many others, including recent entrants Apple and Disney. There are also many India-centric services such as Hotstar, Eros Now, Sony Liv, Jio Cinema, ALTBalaji, Zee5 and MX Player. Some of these companies, such as Netflix, are independent startups. Most of them, however, are legacy content producer...
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