MUMBAI, May 14 -- In a first-of-its-kind move, Tata Play, India's leading direct-to-home (DTH) company, has partnered with Amazon Prime to enhance the offerings for Tata Play DTH and Tata Play Binge subscribers by providing expanded access to Prime Video's extensive online content library.

Under this partnership, Tata Play will make offer Prime Lite subscription packages through its DTH as well as Binge packs. These subscriptions will allow users to access Prime Video's library, along with benefits like free same-day and next-day delivery on Amazon purchases.

"While on the one hand, Tata Play's robust content distribution network will help in expanding Amazon Prime's outreach to newer audience segments, on the other, the addition of Pri...