New Delhi, Nov. 15 -- Seven years after launching the fragrance brand Engage, ITC Ltd on Friday announced the appointment of Bollywood actor Kartik Aaryan and Tara Sutaria as it's first endorsers. The company has also launched a new set of fragrances to augment the deodorant range with Intrigue and Spirit for Him and Her.

"ITC Engage, since its inception, has grown to become one of the most loved fragrance brands in the country. The brand has kept pace with the evolving needs of the consumers with its range of innovative offerings and experiences. Kartik Aaryan and Tara Sutaria embody the core brand value of Engage and we are happy to have them on board," said Sameer Satpathy, chief executive, personal care products business division, IT...