SINGAPORE, March 2 -- SM Universe (Singapore) is set to launch South-east Asia's first K-pop training academy at *SCAPE this June, tapping into the region's massive K-pop obsession.

Spotify data reveals a staggering 423 per cent rise in K-pop streaming in South-east Asia between 2018 and 2023, underscoring the genre's growing dominance.

The academy promises an immersive education rooted in SM Entertainment's expertise.

Its flagship programme will feature a rigorous 21-week course, with a focus on vocals, dance, music production, and stage presence.

The journey culminates in a one-week intensive at SM Universe's Seoul campus, where top students will also have the chance to audition with leading South Korean entertainment agencies.

"SM...