SINGAPORE, March 16 -- Major supermarkets in Singapore will soon display unit prices for essential grocery items such as rice, meat, eggs, cooking oils, fruits, and vegetables, its government said yesterday.

Singapore's Trade and Industry Minister Gan Kim Yong said the pilot initiative will be introduced at selected outlets of NTUC FairPrice, Cold Storage, Giant, Sheng Siong, and Prime, allowing shoppers to see the unit price - such as per litre or per kilogram - alongside the total price.

"This will provide consumers with relative price information to guide their purchasing decisions," CNA quoted Gan saying at the Consumer Association of Singapore's (CASE) partners' appreciation dinner.

Gan said CASE and the Competition and Consumer C...