KUALA LUMPUR, April 1 -- Coca-Cola has announced that it will channel its advertising budget towards efforts to contain the Covid-19 outbreak.

On its official Facebook page yesterday, the company said that it is fully committed to do everything in its might to help, stating that its priorities have now shifted.

"From today, commercial advertising of Coca-Cola and all our brands in Malaysia will be put on hold.

"All our committed advertising space and budgets would be redirected towards supporting Covid-19 relief and response efforts," it added.

Coca-Cola said that its funds would now be redirected to provide food for the less fortunate, as well as supporting the "incredible efforts of the healthcare workers on the frontline."

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