Kuala Lampur, Oct. 1 -- Addiction is a pervasive issue affecting countless individuals around the globe, and smoking stands out due to its significant health risks and high mortality rates. Despite decades of tobacco control efforts, including education and enforcement, smoking rates remain stubbornly high - especially among men. In Asia alone, more than 4 million people die prematurely each year from smoking-related diseases, representing a staggering and largely avoidable toll.

Addressing smoking addiction requires a multifaceted approach, as traditional abstinence-based models have proven difficult to maintain, and strict prohibition measures often bring about unexpected challenges. With sixty percent of the world's smokers living in ...