Hong Kong, Jan. 14 -- Come January 2021 and we're all about sustainable beauty and clean ingredients. As makeup boxes and skin care regimes are going through an overhaul, it's inevitable that we will be looking out for newer and more mindful labels to recreate our routines. And with sustainability as the leading light, it's important to also be conscious of other choices too. Whether it's cruelty-free options or vegan beauty, whether it's natural and eco-friendly packaging or innovation in design, it's about excellence and well-informed beauty that will be taking the spotlight in 2021. And just in time, we have asa beauty, India's first clean, luxe beauty label that is taking the prime slot as it launches with much fanfare today. If it's ...