Hong Kong, May 14 -- One can't talk about sports today without innovation, technology, and creativity. Beyond peak performance, these elements have also prolonged an athlete's longevity in the field by preventing injuries.

ASICS sits at the top of the handful that has consistently championed for innovation - and has results to show for it. After all, it's been the core of the brand's DNA since 1949, when founder Kihachiro Onitsuka aspired for the power of sports to transform the lives of children in war-torn Japan.

In showing its aptitude for keeping with the times, the Japanese powerhouse has not only launched threenew shoes to power and protect athletes during these challenging times but has also chosen to present them via virtual rea...