New Delhi, June 27 -- In a bid to boost capital starved Micro, Small and Medium Enterprises (MSMEs), U GRO Capital, small business lending platform, has announced the launch of Sanjeevani, an end to end digital lending platform on July 1.

The company is committed to reaching out to 500,000 MSME clients. U GRO Capital is making the announcement to launch this program in the run up to the World SME day being observed on June 27th, the company said.

Sanjeevani will ease the borrowing experience and quicken the loan disbursal process of MSMEs particularly in a Covid-19 environment where physical verification comes with its own set of challenges. The entire process, from filling the application form, sharing documents and getting disbursal o...