New Delhi, Nov. 29 -- Showing signs of consistent growth, the size of the Indian Direct Selling Industry has grown speedily to over USD 2 billion last year, said Indian Direct Selling Association (IDSA).

Direct selling companies in India account for the industry whose worldwide estimation is over USD 180.5 billion.

Indian industry has grown at a CAGR of 15.7% over the past four years despite the COVID-19 pandemic and is likely grown even more rapidly.

It is one of largest contributors to self-employment in India with over 80 lakh direct sellers in India and almost 50% of them are women.

Rajat Banerji, Chairman, IDSA, said, The Direct Selling sector in India is at the threshold of growth. It has provided sustainable self-employmen...