Bengaluru, June 4 -- India's pet care industry is no longer just a niche-it's a booming market driven by startups, evolving consumer behaviour, and serious investor interest.

Valued at USD 3.6 billion in 2024, the market is on track to nearly double to USD 7 billion by 2028, according to Redseer Strategy Consultants.

Leading the charge is Drools, a Bengaluru-based pet food brand that recently hit unicorn status after a minority investment from global giant Nestle.

Founded by Faheem Sultan Ali in 2010, Drools disrupted the dominance of imported pet food by offering high-quality, affordable alternatives tailored to Indian pets.

Today, it accounts for 38 per cent of Nestle's global pet care sales-a massive win for Indian entrepreneurship...